Thursday 5 February 2015

Social Media No No in Oman


I was reading an article on Mashable.com today about the 7 sins of social media marketing.

I thought I would create some from where I come from (Beautiful Oman )

1The 24 Hour Rule:

If you’re a government entity (Ministry or owned by the government) on Twitter, being active or inactive, posting irrelevant content might be a common thing, although some of the account are
Managed impressively here. The 24 hour rule sometimes doesn't even apply in this case BIG SIN for me because Twitter is all about interaction, & in order to get trusted you need to be there for your followers specifically If your providing a service. Am not saying reply to all negative & positive comments, but please at least reply to quarries. 

2Posting a 1000 posts a day:

I mean Please, no one wants their profiles on Facebook filled your page content. People here would rather see more pictures, but not a 1000 per day. Some accounts kill you here with the amount of updates daily that I know for sure is repeated content that will only make people un-follow you !

3Posting Newspaper clips on Facebook, Twitter & Instagram:

We are online post a link, I don’t see why you have to go through the hustle of finding the news, copying it, pasting then cropping and then posting it ! Some people cant read the small fonts on the newspaper anyways, so they will need to save, zoom then read, just post a link direct people to the newspapers website nothing wrong with that at all,  I mean you never go wrong with mentioning a newspaper, your PR will be up up up.

4Creating accounts on every channel for every single event you have:

Just ridiculous, I know of one page that has atleast 7-10 event pages that goes dormant after an event! Why attract people’s attention to other pages that are related to your events  than back to yours, then decide to just stop posting. Confusing!!

   No Advertising:

When companies want to generate followers real ones without advertising on Facebook but depend on a 100 post per day (previous point)

  Not listening:

In most cases when a strategy is done usually it contains what the organizations objectives are, in my mind how would that organization know how people will react to it? That’s why it is very important to have a strategy where you can have a presence on social media that knows what people want to have, give them what they want to hear, so your with the flow not against it.

   Not thinking out of the box:

Just annoys me so much. Most of the pages are just typical pages that are there for the sake of the social media boost. Creativity is a very important factor that is so hard for some organizations to invest in, weather hiring someone or an agency, yes I agree some agency’s are ridiculously over-priced , but simple things can make a huge difference.

Here a couple of things that I think is a BIG no no on social media in Oman in particular.


Share your thoughts. 

Tuesday 3 February 2015

Social Media Revolution dies in a couple of years ? 

A couple of CEO's who ruled the social media world, such as Google, who came out o the world to say that social media is a dying revolution. & it really made me think so much on how this statement might be true, since this is what I do full time, got me thinking, really, in 5-10 years will I be out of a job or business maybe? 

Well, what I recall out of his statement “ Ex. Google CEO”, that its time for the new technology to come in, robots will be operating everything, ( well in that sense), and I have really just been thinking of that statement itself, and specifically where I come from. Oman, in the GCC of the conservative yet up to date country, where social media is still a new thing and is still growing. As we have seen in the past couple of years Social Media has been a reason for heads to fall, and if people were smart enough they would keep this new revolution going but evolving everyday as we see it.


My view at the moment about this whole thing is, no its going to die because in the back of my head, this will be used as a smart tool, where people can speak and voice out, isn’t it the only place at the moment where governments are silently listening, and only a couple of the smart ones actually listened loudly. Isn’t this still going to be a revolution 10 years later, when people will be more mature and more cultured about it, where it can not only be social network, it can actually be a part of a bigger thing, highlight bigger things, listen to
bigger things and taking bigger actions ? 
 

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